Fashion weeks left much more than clothes to put on the radar. They also showcased new ways to do makeup and hair: from subtle details to bets that transform a look with a single gesture.
Looking at the Buenos Aires proposals and the Spring-Summer 2027 runways worldwide, one idea stands out as a link between them: naturalness coexists with the desire to experiment. Light skin can accompany a colored shadow; a simple hairstyle, bold lips. This is our selection of trends to start trying.
1. Fresh skin: light coverage and subtle luminosity
Makeup that lets the texture of the face show remains in place. In the BAFWEEK proposals, luminous skin stood out, with light bases and targeted coverage. The makeup artist Bettina Frúmboli also notes a more balanced finish, one that allows freckles and moles to be visible.
How to wear it: apply a thin layer of foundation and add concealer where needed. To finish, you can add a touch of highlighter on the cheekbones: the idea is that the skin retains dimension.
2. Colored shadows: from soft lilac to the cobalt blue taking center stage
Color returns to occupy a central place in the gaze. Gucci showcased green eyelids and cobalt blue, while the looks analyzed by Frúmboli include lavender, mint, and sky blue in translucent versions. There are options for those who prefer a delicate detail as well as for those who enjoy a more expressive makeup style.
How to wear it: start with a soft shadow on the mobile lid or swap your usual eyeliner for a colored one. A small accent can be enough to refresh daily makeup.
3. Shimmers and metallics to illuminate the gaze
Finishes that reflect light gained prominence. In New York, metallic details appeared, and in Paris, Dior took shine to bold eye outlines.
How to wear it: for a simple version, choose a satin shadow and place it at the center of the lid. If you’re aiming for a nighttime look, you can add a metallic eyeliner. It’s advisable to use products formulated specifically for the eye area.
4. Glossy lips, but with intense color as well
Gloss is still in vogue: at BAFWEEK there were shiny, hydrated-looking mouths. At the same time, during Paris Fashion Week, burgundy and deep mauve tones were present both on runways and in street style.
How to wear it: during the day, a tinted lip balm can solve the look. For an outing, try burgundy lipstick applied in a light layer. Our suggestion: pair it with light skin so the mouth takes center stage.
5. Shiny hair and the wet-look effect
Polished manes and the wet look also form part of the trend map. In Buenos Aires, long sleek shines stood out; Luz Ballestero’s show incorporated the wet hair look, with hair styled close to the head.
How to wear it: one option is to apply the wet look only at the roots and leave the lengths with movement. You can also try a pronounced side part and a low bun with a glossy finish.
6. Textured updos with a relaxed vibe
Polished hairstyles coexist with looser proposals. In New York, relaxed knots and textured hair appeared; Chanel reinterpreted the French updo with a nest-inspired shape.
How to wear it: craft a bun without pulling the lengths too tight and leave some strands loose. For a special occasion, a voluminous French updo can give an elegant twist to a simple outfit.
7. Bangs that change the frame of the face
Paris once again focused on bangs. Celine presented various versions and Loewe went for long bangs that reached the eyes.
How to wear it: if you’re thinking about changing your cut, save references and talk with your stylist about maintenance and hair texture. A fringe that’s open could be an option to explore the change gradually.
To begin, choose the detail that excites you most: a distinct shadow, a lipstick with personality, or a new hairstyle. Runway references serve as inspiration; the best combination is the one that feels most like you.
