The Gala Para Ti 2026 brought together different generations and worlds in a single night. Fashion personalities, leaders in the business world, institutional representatives and friends of the brand were part of the celebration for the 104 years of Para Ti, held at the imposing Palacio Basavilbaso.
Under the concept LATENCY, this edition proposed looking beyond what we ultimately see finished and stopping to focus on everything that happens before: the ideas, the time, the experience, the materials, the knowledge transmitted and, especially, the hands that make each creation possible.
The proposal threaded through each moment of a gala where fashion, design, music, history and Argentine talent coexisted.
The Guests of the Gala Para Ti 2026
Among the guests were representatives from Catamarca and the Ruta del Telar, one of the expressions of Argentine textile heritage that had a special place during the night.
Participants included Natalia Arroyo Pacheco, Undersecretary for Inclusion in the Labor World of the Ministry of Planning and Human Resources of the Government of Catamarca; Silvana Ginocchio, First Lady of Catamarca; Saúl Suárez, artisan of the Ruta del Telar and winner of the Best Poncho award at the 2026 Poncho Festival; and Verónica Soria, Minister of Education and Labor of Catamarca.
Also present were Bárbara Cabrera and the businessman Alejandro Trasmonte; Edgardo Bozzolo, Project Manager at Ocampo Rosauer, along with Paola Biscaro; and Lucía Idabour.
The diplomatic corps was represented by Juan Luis Correa, ambassador of Panama, who attended accompanied by his daughter, Claudia Correa.
From the business world participated Cecilia Panetta, Marketing Director of AXION energy, and Sandra Yachelini, Downstream Managing Director of Pan American Energy.
Also in attendance were Marisa Koifman, Enrique Henri Stad and Alicia Campos, from Joyas Jean Pierre.
From Atlántida, its CEO Juan Astibia participated, sharing the night with numerous industry leaders. Among them were Fabián Peredchonik and Sofía Peredchonik, of PDK.
The Argentine Fashion Chamber was also represented by Maria Costa, Secretary General; Francisco Ayala, President of the institution; and Beatriz Volosin, a member of its board of directors.
Among the guests were Eze Herszage, Corporate Chief of Staff of Grupo IRSA, together with Juan Astibia.
From Drean, there were Julieta Remeneteria and Vanesa Gonzalez, head of Trade Marketing of the company.
The guest list was completed by Magdalena Llavallol, cofounder of Alquimia; María Claudia Pedrayes, Leo Matheu, Luis Gonzalez Arce and Alejandro Veroutis, among other personalities who accompanied Para Ti on one of its most special nights.
Palacio Basavilbaso, the Stage of a Unique Night
With its stately architecture, its French-inspired details and an atmosphere in which history and sophistication coexist, Palacio Basavilbaso once again became an exceptional frame for the Gala Para Ti.
Its rooms hosted a production designed especially to celebrate the 104 years of the brand and to boost the spirit of an edition in which every detail dialogued with the concept of Latency.
The Brands That Joined the Gala Para Ti
Betano was part of the Gala Para Ti with an activation that invited the protagonists of the night to experience a different adventure, in line with its entertainment and fun proposition.
Drean joined with a proposal that united design, innovation and technology. During the night, it surprised guests with an exclusive preview of its new era through a preview of its upcoming launch.
Bodega Escorihuela Gascón accompanied this edition with a selection of its wines, joining a celebration that brought tradition and the evolution of contemporary culture into dialogue. Its presence aligns with the winery’s strategic vision of inhabiting culturally relevant spaces and connecting its legacy with the conversations that shape the vanguard.
The event’s security was provided by Perotti, who accompanied the figures and guests throughout the night.
The ambiance was created by Mónica Pons Eventos, with a sophisticated and elegant setup specially conceived for the spaces of Palacio Basavilbaso. @monicapons_eventos.
The comprehensive production was led by Matías Rosado, responsible for delivering a night where fashion, music, design and experiences came together to celebrate more than a century of history.
Thus, the Gala Para Ti 2026 brought together past, present and future on the same stage. A celebration of Para Ti’s 104 years, but also of the people, the know-how and the processes that continue to make it possible for new stories to begin taking shape.
