The second day of Puro Diseño 2026, held on Saturday, October 10, sustained the celebratory mood that characterizes the fair and once again gathered thousands of visitors eager to discover the latest proposals in Argentine design.
In this edition, under the concept “Imperfectly Human”, fashion again occupied a prominent place. The runway shows by the exhibiting designers were one of the day’s most anticipated moments and drew an audience that followed each presentation closely.
With models from Lo Management, the catwalk offered a visually striking experience thanks to a large screen and a dynamic staging that accompanied each creator’s work.
The proposals presented reflected the diversity of Argentine author design, with collections that combined creativity, innovation and a strong identity. Each show displayed different ways of interpreting the trends, highlighting artisanal work, experimentation and the personal imprint of each brand.
Throughout the day, the runway consolidated itself as one of the most crowded spaces of the fair, becoming a meeting point for industry professionals, specialized press and fashion enthusiasts.
The Runway Again Proved to Be One of the Saturday’s Major Attractions at Puro Diseño 2026
Ancestral Criollo Textile
Ancestral Criollo Textile, the first factory of industrial ponchos in Santiago del Estero, invites us to rediscover one of the most emblematic garments of our tradition. From the weaving of Merino wool to the final assembly, each poncho is entirely made in the province, combining the quality of a noble raw material with the know-how of Santiago del Estero’s textile tradition.
In this collection, vibrant colors, geometric bands and fringes converse with designs inspired by our identity, from the traditional official poncho of Santiago del Estero to proposals with a contemporary aesthetic. A collection that honors its roots, revalues local work and proves that the poncho remains a living symbol of our culture, capable of reinvention without losing its essence.
Ineso
Ineso presents a proposal that rescues the value of handmade textiles and the nobility of natural fibers. In this showcase, a loom-woven dress crafted in 100% cotton reflects the beauty of artisanal processes and the simplicity of a timeless design.
A collection where every stitch, weft, and detail speaks of time, dedication and the talent of those who keep the art of artisanal weaving alive.
De Estéfano
De Estéfano, hailing from Santiago del Estero, presents a creation inspired by Lionel Messi’s story, a symbol of perseverance, effort and overcoming. This design pays homage to a journey marked by challenges, critics, and the conviction to never stop believing in dreams.
Each detail evokes the path of an athlete who, with humility and talent, managed to conquer the world and give Argentina one of the greatest joys in its history. A proposal that transcends fashion to become a tribute to resilience, commitment, and the pride of being Argentine.
Grandmother
Grandmother invites us to rediscover crochet from a contemporary perspective. Each garment and accessory on this runway was hand-knitted by grandmothers who transform knowledge handed down through generations into pieces of current design.
The classic crochet knits are reinvented with new shapes, colors and silhouettes, giving life to a collection that celebrates artisanal work, talent and productive inclusion. A proposal that shows fashion can also tell stories and create opportunities, without losing sight of the creativity and beauty of handmade creations.
Ceci Meroño + Chiarini
Ceci Meroño makes leather the star of her creations. Each necklace is handcrafted, based on careful cutting, assembling and composition that transform a noble material into a contemporary design piece. Geometric shapes, overlays, volume and a palette ranging from metallic tones to vibrant colors bring to life accessories with a strong identity.
More than an accessory, each creation is designed to stand out, add personality and become the focal point of any look. A proposal where author design and handmade work meet to celebrate creativity and originality.
The look was completed with a burgundy leather handbag from Chiarini. A design with large external pockets that bring design and sophistication.
Juana Vanana
Juana Vanana, from Santiago del Estero, presents a collection where design, versatility and sustainability live in perfect harmony. The Ethnic Jumpsuit, made from cotton, was designed to adapt to different sizes and accompany diverse bodies with comfort and freedom. It is complemented by the Oriente Kimono, made from natural cotton and fabrics dyed with natural pigments, also incorporating reused textiles that reinforce the brand’s commitment to conscious fashion.
The collection is completed with the brand’s author jewelry, where necklaces and earrings apply the delicate origami technique to textiles, turning each accessory into a small work of art. A collection that celebrates creativity, identity and the value of artisanal processes.
Colombas
Colombas presents a collection of bags and wallets where genuine leather and artisanal work take center stage. Each piece is handmade using interlacing and assembly techniques that require time, precision and dedication to bring unique accessories to life. Their designs combine contemporary lines with everyday practicality, achieving a balance between elegance and practicality.
With noble materials, carefully worked details and a timeless aesthetics, COLOMBAS proves that a bag can be much more than an accessory: a design piece that accompanies, distinguishes and endures over time.
Reptiz
Reptiz, the brand led by Tiziana Ferri, finds its inspiration in the snake as a symbol of transformation, understanding design as a process of constant evolution without losing its own identity. Its collections explore deconstructed silhouettes, overlays, asymmetries and texture contrasts, where every detail adds character and a contemporary outlook.
Hardware, closures and textile interventions are integrated organically to give life to author garments with a strong conceptual imprint. A proposal that invites reinvention, showing that fashion can also be an expression of change, strength and authenticity.
Rubbag
Rubbag transforms post-production technical materials into design pieces with a new story. In this showcase, it presents a vest made from PVC mosquito net offcuts, a versatile creation that redefines an unexpected material and turns it into a garment with a strong visual impact.
The collection is completed with Trapezia, a bag made from offcuts of roller blinds that recently received the Good Design Seal for its innovation. Its smart design allows folding it to adapt to different uses without losing functionality or style. A collection where creativity, innovation and the circular economy come together to prove that the future of fashion is also built by reinventing materials.
Ilimitadas + Lena Echele + Buona terra
Ilimitadas presents a long dress with a loose, relaxed silhouette, crafted in linen, a noble fiber that brings freshness, movement and natural elegance. Its short sleeves and ring details on the front impart a contemporary identity, giving life to a versatile garment designed to accompany a free, authentic and limitless woman.
The look is completed with a piece by Lena Echele, where artisanal design becomes a multifunctional piece. Made in raw leather, treated with natural dyes and acrylic paint, this rose-shaped collar-bow can be worn in different ways: as a necklace, bracelet, or with its length draped down the back, turning into an accessory that invites playing with shapes and expressing the wearer’s personality.
To finish the look, a Buona Terra leather backpack is added.
Maleinka Handwoven Textiles + Sin Riendas
Maleinka Handwoven Textiles invites us to once again value the beauty of handmade work. In this showcase, it presents the Mantón Ámbar, a triangular piece entirely crocheted in natural-colored cotton. Its delicate weave alternates openwork and small reliefs that add texture, movement and natural elegance.
Each stitch reflects the time, dedication and craft of the hands that created it, giving life to a feminine, timeless and versatile design that places the value of craftsmanship at the forefront as an expression of identity and tradition.
The look was completed with a leather belt with an artisanal buckle and a 100% leather tooled crossbody bag from Sin Riendas.
Cecilia Mattera
Cecilia Mattera presents Pulso Vital, a collection that proves that fashion can also be a transforming tool. Her jewelry originates from recovered PET plastic bottles, which through a careful artisanal process become design pieces where transparency, textures and movement acquire a new meaning.
Each creation invites us to rethink our relationship with materials and with the planet, proving that what once was considered a discard can become beauty. A proposal where conscious design, creativity, and environmental commitment come together to remind us that transforming is also giving life a new chance.
Luciana Manfredi
From Santiago del Estero, Luciana Manfredi presents Sobrellovido, a collection of author-made accessories that finds beauty in what is often discarded. Using textile edges and remnants from her own production, the designer creates bags, bottle holders and accessories through careful hand weaving.
Each piece is unique and highlights creativity, material reuse, and conscious design. A proposal where functionality, texture and identity come together to show that sustainability can also mean elegance and designer craftsmanship.
Eli de Negri
Eli De Negri presents a proposal where design is born from transformation. Through the technique of textile collage, the designer re-signifies scraps from textile catalogs to turn them into a new raw material charged with creativity and identity.
In this showcase, an oversized jacket and a balloon-shaped pair of pants reveal how fragments that once served another function find a new life in a contemporary silhouette with a strong artistic imprint. A collection that celebrates experimentation, conscious design and the beauty of creating from the unexpected.
Águila Leather
Águila Leather turns leather into a true expression of design and craftsmanship. Each piece is created and worked by hand, exploring materials, textures and forms that grant it a unique identity. Far from following fleeting trends, the brand bets on authorial creations that combine character, craft and creativity.
A proposal where fashion approaches art, bringing to life accessories designed to endure and accompany those who seek to distinguish themselves through pieces with their own personality. Águila Leather: art to wear.
Production: Ale Gracía and Marite Rizzo.
Production assistant: Perla Antier.
Makeup and hair: @hairmalambo.
